2023 Spooky Drop Magic Con Partner Reveals
Logo design and animation done for Secret Lair’s Spooky Drop reveal for the 2023 Magic Con. Per drop, I created a unique reveal for the Secret Lair logo depending on the theme of that collaboration. In addition to the logo reveal, I also animated the art reveal of the premiere cards from the collab as well as the end card segment that displays all cards of the deck.
TOOLS USED: Adobe After Effects & Photoshop, Redshift Universe
MAGIC: GATHERING | SECRET LAIR
DESIGN FRAMES
For each logo reveal, I made sure to incorporate elements from the respective drop’s card deck to help enforce whatever the theming was for that particular collab. The special franchises this year were all incredibly different from each other, so a big priority was ensuring we distinguished through these frames the right tone and attitude of the individual drops.
For example, I created a coat of arms logo for the Princess Bride release while for Doctor Who, I recreated the warphole graphics that appear when the Tardis travels through space/time.
Here are the finalized logo animations.
Shown below are two of the final videos sent to client that include audio effects and music to help reinforce each drop’s unique theme.